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Feb
3rd

Apogee Quarterly Report – Q4 2013

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Apogee Quarterly Report – Q4 2013

We spent most of the fourth quarter finishing some of the larger projects we had on our plate last year. We published four website launches for customers in those three months, made significant progress on six more that we will be publishing soon, and finished construction of our Sales Resource Center for our sales partners. Read on to hear more about our recent work...

Oct
14th

Apogee Quarterly Report – Q3 2013

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Apogee Quarterly Report – Q3 2013

Apogee Design was fortunate to work mostly with repeat customers during the third quarter of 2013. We launched five websites ( though we've only featured three per our customers' request ) with several more under development, published a number of blog entries addressing common questions from our customers, and developed a ticketing platform for our customers to use for support. Read on to hear more about our recent work...

Aug
22nd

How to Create a Secure Password

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How to Create a Secure Password

With the recent wave of attacks on many websites that included some compromised passwords, I thought a post on password security would be appropriate. There are a few simple things you can do to ensure your passwords are secure and unlikely to be compromised. Here are some of the ‘do’s’, ‘don’ts’, and popular resources for password security...

Aug
14th

How to Write A Blog Post

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How to Write A Blog Post

Customers often ask how they should create content for their websites. There are a few basic steps anyone can follow to create interesting, high-quality content for their blog or website. Writing an article for your website doesn’t have to be difficult. Think about topics that are relevant to your industry and might be interesting to your customers...

Aug
6th

Apogee Quarterly Report – Q2 2013

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Apogee Quarterly Report – Q2 2013

Apogee Design had an busy second quarter of 2013. The projects we were working on were much larger than many of our previous projects. We launched two websites, conducted several marketing campaigns, and began development of many more websites. We hired another part-time developer to assist with our ever-increasing workload. In addition to our client work, we have a number of other announcements to make about our own company. Read on to hear more about our recent work...

Jul
31st

Website Hosting & Maintenance

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Website Hosting & Maintenance

Many people have the idea that once a website is built, they can leave it there forever and it will be fine. This simply is not true. Depending on the platform on which the website was constructed, there could be any number of parts that must be maintained. There are several commonalities between all websites...

Jul
24th

Steps of Website Development

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Steps of Website Development

Today, we’re continuing our introductory series on explaining the different parts of our business with the steps of website development. While each website is unique and requires a fresh perspective, all websites generally follow these steps: Mock-Up, Design, Development, Troubleshooting, and Launch...

Jul
17th

Understanding Search Results

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Understanding Search Results

People with whom I consult frequently are confused with all of the different search results when they use a popular search engine such as Google, Yahoo, or Bing. It's understandable. These search engines have certainly outdone themselves with all the different options they return. Hopefully this post will help shed some light on what you see when you, or your customers, make a search. Since 9/10 searches occur on Google's search engine, I typically will default to using Google as an example...

Jul
11th

Introduction to Online Marketing

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Introduction to Online Marketing

It is fairly common that customers and others we talk to don't have a full understanding of the different types of online marketing. We put together a brief slideshow in order to introduce you to the most common types: Search Engine Optimization, Pay-Per-Click, Social Media, Video, Email, Cause, & Affiliate Marketing...

Jul
11th

Types of Website Content

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Types of Website Content

The primary purpose of any website is to communicate information to prospective customers. Whether you provide a service, products, or simply enjoy writing, you are communicating to the online world. Starting out, it's very important to keep in mind that people in general are inherently very busy, so you want to present your information as simply as possible...