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Oct
14th

Apogee Quarterly Report – Q3 2013

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Apogee Quarterly Report – Q3 2013

By John Jenks 14 October 2013, 9:08AM

Quarterly Report


Apogee Design was fortunate to work mostly with repeat customers during the third quarter of 2013. We launched five websites ( though we’ve only featured three per our customers’ request ) with several more under development, published a number of blog entries addressing common questions from our customers, and developed a ticketing platform for our customers to use for support. Read on to hear more about our recent work.


Recent Launches

 

Apogee-Alarm-Services-Group

Alarm Services Group

Alarm Services Group in Germantown, TN approached us with the desire to expand their brand and marketing. Though they had a few ideas about what they needed, they allowed us to make suggestions to what would be useful for their company. We began by designing their logo, a shield with an acronym of their company name and date they were established. They knew they would be publishing radio ads in the near future and might have some residual mobile traffic, so we developed a responsive website. With new, interactive home-automation services to offer, we made certain to feature these on their own page. We integrated testimonials, logos of their vendors, calendar, and social media sharing. We purchased their domain name, and we will be hosting and maintaining their website, as well.


 

Apogee Design - A Dog's Best Friend

A Dog’s Best Friend

A Dog’s Best Friend is the premiere positive reinforcement dog training facility in the Miami-Fort Lauderdale area. A Dog’s Best Friend had an old HTML website that hadn’t been updated in 15 years. With a YouTube channel with years of video and an array of new content to add, we redesigned the website to focus on the new media and content. Tim wanted the service pages to focus on the problems dog owners might have with their pets, so we created each page with a featured training video, embedded their forms, and implemented a more fluent, responsive design.


 

Apogee Design - MVP3 Media

MVP3 Entertainment Group

MVP3 Entertainment Group is a talent management agency in Memphis and long-time customer who was finally ready to redesign her website. She had a number of websites she used for different purposes, but was ready to combine them into one, all-encompassing website. We used the content of her other websites as a basis for organizing the website, featured her videos and artists, and made the website responsive. We were able to migrate her email marketing campaign lists and integrate with the website.



Blog Campaigns

 

Introduction to Online Marketing

Introduction to Online Marketing

It is fairly common that customers and others we talk to don’t have a full understanding of the different types of online marketing. We put together a brief post in order to introduce you to the most common types: Search Engine Optimization, Pay-Per-Click, Social Media, Video, Email, Cause, & Affiliate Marketing.
Read More

 

Understanding Search Results

Understanding Search Results

People with whom I consult frequently are confused with all of the different search results when they use a popular search engine such as Google, Yahoo, or Bing. It’s understandable. These search engines have certainly outdone themselves with all the different options they return. This post will shed some light on what you see when you, or your customers, make a search.
Read More

 

Steps of Website Development

Steps of Website Development

Our introductory series on explaining the different parts of our business continues with the steps of website development. While each website is unique and requires a fresh perspective, all websites generally follow these steps: Mock-Up, Design, Development, Troubleshooting, and Launch.
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Website Hosting & Maintenance

Website Hosting & Maintenance

Many people have the idea that once a website is built, they can leave it there forever and it will be fine. This simply is not true. Depending on the platform on which the website was constructed, there could be any number of parts that must be maintained. There are several commonalities between all websites. Today, we’ll discuss Hosting, Domain Registration, and updates to CMS installations and plug-ins.
Read More

 

How to Write a Blog Post

How to Write a Blog Post

Customers often ask how they should create content for their websites. There are a few basic steps anyone can follow to create interesting, high-quality content for their blog or website. The initial steps to take include choosing a topic, creating an outline, describing each point, and composing introductory and closing paragraphs.
Read More

 

How to Create a Secure Password

How to Create a Secure Password

With the recent wave of attacks on many websites that included some compromised passwords, I thought a post on password security would be appropriate. There are a few simple things you can do to ensure your passwords are secure and unlikely to be compromised. Here are some of the ‘do’s’, ‘don’ts’, and popular resources for password security.
Read More


New Apogee Features

 

Apogee Support Center & Knowledge Base

We have integrated a new support ticketing system and knowledge base into our website for customers to submit support tickets and access resources such as our FAQ, tutorials, glossary of terms, and HTML code references. Our new ticketing system will allow us to streamline support requests and complete these tasks more efficiently for our customers. Our support ticketing system may be accessed here: Apogee Support Center.


 

Apogee Video User Manuals

Since a number of our customers wish to manage their own websites, we purchased a premium selection of written and video user manuals that we now install on all customers’ websites. These user manuals provide step-by-step instruction on website management tasks such as creating new posts or pages, managing users on the website, accessing submitted forms and contact requests, and managing events. Our customers have found these extremely helpful and prevent support requests for simpler tasks.